Available for product design roles and selected collaborations

Designing & simplifying complex, highly regulated B2B SaaS products

Designing & simplifying complex, highly regulated B2B SaaS products

Designing & simplifying complex, highly regulated B2B SaaS products

I’m Nariné, a Senior Product Designer with 8+ years of experience translating complex product challenges into intuitive user flows and polished interfaces. I take a business- and user-centered approach, aligning design decisions with business goals and UX metrics to deliver impactful, measurable outcomes.

I’m Nariné, a Senior Product Designer with 8+ years of experience translating complex product challenges into intuitive user flows and polished interfaces. I take a business- and user-centered approach, aligning design decisions with business goals and UX metrics to deliver impactful, measurable outcomes.

Career impact

Selected outcomes, 2018 to today

+0%
subscription conversion after streamlining signup flows
MineLife · Founding Product Designer
-0%
manager help requests after a self-service redesign
Ally Inc · e-commerce SaaS
41→0%
WCAG accessibility compliance across enterprise UIs
VMware by Broadcom
0×
faster document creation for government staff, in prototype testing
VX Soft · e-Government
VMware by BroadcomGlobal Pharma (NDA)iSpeedToLeadAlly IncMineLifeVX SoftWeaveruxVMware by BroadcomGlobal Pharma (NDA)iSpeedToLeadAlly IncMineLifeVX SoftWeaverux

Selected case studies

Making complex, data-heavy products feel simple.

01B2B · Pharmaceuticals

AI Analyzer for Manufacturing Exceptions

A 0→1 AI analytics product that classifies GMP manufacturing exceptions, with a data-traceability layer users can trust.

20 → 7filters after round-one testing
3 → 1pages, one scannable flow
AI Analyzer for Manufacturing Exceptions screen
02B2B · IT Infrastructure

Automation for Connectivity Checks

A connectivity runbook with built-in troubleshooting recommendations for VMware vCenter admins.

30 min → 15 sectime to find the root cause
100%task completion in testing
Automation for Connectivity Checks screen
03B2B · IT Infrastructure

Transforming Diagnostics with Unified UX

Unifying fragmented VMware Aria tools into one VCF Operations experience, with diagnostics at its core.

-30%diagnostic time
-20%support requests
Transforming Diagnostics with Unified UX screen
04B2G · e-Government

Electronic Document Management System

Redesigning a document system for ministries and Parliament, grounded in contextual inquiry.

3×faster document creation in testing
30 → 10 minto create a document
Electronic Document Management System screen
05B2B · e-Commerce

Merchant Portal Redesign

Turning a manager-dependent platform into a self-service SaaS product merchants run on their own.

-65%manager help requests
-50%task completion time
Merchant Portal Redesign screen
06B2B & B2C · Natural Resources

Mining Community for Professionals and Companies

Sole designer at a 9-person startup, building a global mining platform for jobs, investment, business pages and equipment trading.

+55%annual subscriptions
+50%daily & monthly users
Mining Community for Professionals and Companies screen

Selected case studies

Making complex, data-heavy products feel simple.

01B2B · Pharmaceuticals

AI Analyzer for Manufacturing Exceptions

A 0→1 AI analytics product that classifies GMP manufacturing exceptions, with a data-traceability layer users can trust.

20 → 7filters after round-one testing
3 → 1pages, one scannable flow
AI Analyzer for Manufacturing Exceptions screen
02B2B · IT Infrastructure

Automation for Connectivity Checks

A connectivity runbook with built-in troubleshooting recommendations for VMware vCenter admins.

30 min → 15 sectime to find the root cause
100%task completion in testing
Automation for Connectivity Checks screen
03B2B · IT Infrastructure

Transforming Diagnostics with Unified UX

Unifying fragmented VMware Aria tools into one VCF Operations experience, with diagnostics at its core.

-30%diagnostic time
-20%support requests
Transforming Diagnostics with Unified UX screen
04B2G · e-Government

Electronic Document Management System

Redesigning a document system for ministries and Parliament, grounded in contextual inquiry.

3×faster document creation in testing
30 → 10 minto create a document
Electronic Document Management System screen
05B2B · e-Commerce

Merchant Portal Redesign

Turning a manager-dependent platform into a self-service SaaS product merchants run on their own.

-65%manager help requests
-50%task completion time
Merchant Portal Redesign screen
06B2B & B2C · Natural Resources

Mining Community for Professionals and Companies

Sole designer at a 9-person startup, building a global mining platform for jobs, investment, business pages and equipment trading.

+55%annual subscriptions
+50%daily & monthly users
Mining Community for Professionals and Companies screen
01B2B · Pharmaceuticals

AI Analyzer for Manufacturing Exceptions

A 0→1 AI analytics product that classifies GMP manufacturing exceptions, with a data-traceability layer users can trust.

20 → 7filters after round-one testing
3 → 1pages, one scannable flow
AI Analyzer for Manufacturing Exceptions screen
02B2B · IT Infrastructure

Automation for Connectivity Checks

A connectivity runbook with built-in troubleshooting recommendations for VMware vCenter admins.

30 min → 15 sectime to find the root cause
100%task completion in testing
Automation for Connectivity Checks screen
03B2B · IT Infrastructure

Transforming Diagnostics with Unified UX

Unifying fragmented VMware Aria tools into one VCF Operations experience, with diagnostics at its core.

-30%diagnostic time
-20%support requests
Transforming Diagnostics with Unified UX screen
04B2G · e-Government

Electronic Document Management System

Redesigning a document system for ministries and Parliament, grounded in contextual inquiry.

3×faster document creation in testing
30 → 10 minto create a document
Electronic Document Management System screen
05B2B · e-Commerce

Merchant Portal Redesign

Turning a manager-dependent platform into a self-service SaaS product merchants run on their own.

-65%manager help requests
-50%task completion time
Merchant Portal Redesign screen
06B2B & B2C · Natural Resources

Mining Community for Professionals and Companies

Sole designer at a 9-person startup, building a global mining platform for jobs, investment, business pages and equipment trading.

+55%annual subscriptions
+50%daily & monthly users
Mining Community for Professionals and Companies screen
01B2B · Pharmaceuticals

AI Analyzer for Manufacturing Exceptions

A 0→1 AI analytics product that classifies GMP manufacturing exceptions, with a data-traceability layer users can trust.

20 → 7filters after round-one testing
3 → 1pages, one scannable flow
AI Analyzer for Manufacturing Exceptions screen
02B2B · IT Infrastructure

Automation for Connectivity Checks

A connectivity runbook with built-in troubleshooting recommendations for VMware vCenter admins.

30 min → 15 sectime to find the root cause
100%task completion in testing
Automation for Connectivity Checks screen
03B2B · IT Infrastructure

Transforming Diagnostics with Unified UX

Unifying fragmented VMware Aria tools into one VCF Operations experience, with diagnostics at its core.

-30%diagnostic time
-20%support requests
Transforming Diagnostics with Unified UX screen
04B2G · e-Government

Electronic Document Management System

Redesigning a document system for ministries and Parliament, grounded in contextual inquiry.

3×faster document creation in testing
30 → 10 minto create a document
Electronic Document Management System screen
05B2B · e-Commerce

Merchant Portal Redesign

Turning a manager-dependent platform into a self-service SaaS product merchants run on their own.

-65%manager help requests
-50%task completion time
Merchant Portal Redesign screen
06B2B & B2C · Natural Resources

Mining Community for Professionals and Companies

Sole designer at a 9-person startup, building a global mining platform for jobs, investment, business pages and equipment trading.

+55%annual subscriptions
+50%daily & monthly users
Mining Community for Professionals and Companies screen
Career impact

Selected outcomes, 2018 to today

+0%
subscription conversion after streamlining signup flows
MineLife · Founding Product Designer
-0%
manager help requests after a self-service redesign
Ally Inc · e-commerce SaaS
41→0%
WCAG accessibility compliance across enterprise UIs
VMware by Broadcom
0×
faster document creation for government staff, in prototype testing
VX Soft · e-Government
VMware by BroadcomGlobal Pharma (NDA)iSpeedToLeadAlly IncMineLifeVX SoftWeaveruxVMware by BroadcomGlobal Pharma (NDA)iSpeedToLeadAlly IncMineLifeVX SoftWeaverux
Career impact

Selected outcomes, 2018 to today

+0%
subscription conversion after streamlining signup flows
MineLife · Founding Product Designer
-0%
manager help requests after a self-service redesign
Ally Inc · e-commerce SaaS
41→0%
WCAG accessibility compliance across enterprise UIs
VMware by Broadcom
0×
faster document creation for government staff, in prototype testing
VX Soft · e-Government
VMware by BroadcomGlobal Pharma (NDA)iSpeedToLeadAlly IncMineLifeVX SoftWeaveruxVMware by BroadcomGlobal Pharma (NDA)iSpeedToLeadAlly IncMineLifeVX SoftWeaverux

Selected case studies

Making complex, data-heavy products feel simple.

01B2B · Pharmaceuticals

AI Analyzer for Manufacturing Exceptions

A 0→1 AI analytics product that classifies GMP manufacturing exceptions, with a data-traceability layer users can trust.

20 → 7filters after round-one testing
3 → 1pages, one scannable flow
AI Analyzer for Manufacturing Exceptions screen
02B2B · IT Infrastructure

Automation for Connectivity Checks

A connectivity runbook with built-in troubleshooting recommendations for VMware vCenter admins.

30 min → 15 sectime to find the root cause
100%task completion in testing
Automation for Connectivity Checks screen
03B2B · IT Infrastructure

Transforming Diagnostics with Unified UX

Unifying fragmented VMware Aria tools into one VCF Operations experience, with diagnostics at its core.

-30%diagnostic time
-20%support requests
Transforming Diagnostics with Unified UX screen
04B2G · e-Government

Electronic Document Management System

Redesigning a document system for ministries and Parliament, grounded in contextual inquiry.

3×faster document creation in testing
30 → 10 minto create a document
Electronic Document Management System screen
05B2B · e-Commerce

Merchant Portal Redesign

Turning a manager-dependent platform into a self-service SaaS product merchants run on their own.

-65%manager help requests
-50%task completion time
Merchant Portal Redesign screen
06B2B & B2C · Natural Resources

Mining Community for Professionals and Companies

Sole designer at a 9-person startup, building a global mining platform for jobs, investment, business pages and equipment trading.

+55%annual subscriptions
+50%daily & monthly users
Mining Community for Professionals and Companies screen

Designing & simplifying complex and highly-regulated B2B SaaS products

Available for product design roles, UX consulting, and selected freelance collaborations.

© 2026 Narine Hovhannisyan

Product Designer · UX Designer · UI Designer · Design Systems

Product Designer · UX Designer · UI Designer · Design Systems